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Factors Associated with Communication Behaviour of Small Income Farmers in Receiving Farm Information

A. M. Anwarul Karim
Agrivarsity Extension Project, Bangladesh Agricultural University, Mymensingh

Birendra Lal Roy
Agrivarsity Extension Project, Bangladesh Agricultural University, Mymensingh

Abstract/ Executive Summary:

The study was aimed at determining the factors associated with communication behaviour of low income farmers in receiving farm information. Of the seven selected independent variables, education, income, possession of farm implements. access to transportation facilities and organizational participation directly and significantly influenced smaII income farmers in the use of different communication media. These 5 variables accounted for nearly 53% contribution of the total explained variance. The age and land ownership could influence their communication media selections also.

Keywords: Communication behaviour, SmaII in-come farmers

Location: BAU, Mymensingh

Start Date:

End Date:

Program Area: Socio-economic and Policy

Commodity:

Objectives:

(1) To identify and describe the communication media used by the small income farmers for use of balanced fertilizer in transplant aman rice; (2) to determine and describe the factors associated with the communication behaviour of low income farmers in receiving information and (3) to frame a model of contribution of selected independent variables to the communication behaviour of low income farmers.

Methodology:

In the year 1980 this investigation was conducted in three selected villages of the Agrivarsity Extension Project area under Kotwali thana of Mymensingh district. These villages are (1) Bahadurpur. (2) Daribhabakhali; and (3) Rupakhali. The small income farmers (those who owned 2 acres or less land except homestead area) of the selected villages constituted the population of this study. Fifty farmers (at the rate of 25%) were selected through systematic random sampling method from a population of 197. Relevant information were collected from selected respondents through interview schedule. Correlation of coefficient test was used to find out the relationship between the dependent and independent factors. Stepwise Regression analysis was used to assess the amount of contribution made by each of the independent factors on the communication behavior of farmers.

Source of Information: Bangladesh J. Agril. Sci. 13 (2): 13-18: 1986

Article Link (Online Journal):

Funding Source:

Total Budget (Tk.) :

Achievement/Findings:

It appears that the use of appropriate communication net work for the small income farmer was a function of the farmers' income, education. possession of farm implement, access to transportation facilities and organizational participation which was stimulated by land ownership.

Knowledge Management: Journal