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Availability of Fish Species in Fish Markets and Fish Marketing in Noakhali District, Bangladesh

Morzina Leela
Department of Fisheries and Marine Science, Noakhali Science and Technology University, Noakhali-3814, Bangladesh

Md. Farid Uz Zaman
Department of Fisheries and Marine Bioscience, Faculty of Biological Science and Technology, Jashore University of Science and Technology, Jashore -7408, Bangladesh

Abdulla-Al-Asif
Department of Fisheries and Marine Bioscience, Faculty of Biological Science and Technology, Jashore University of Science and Technology, Jashore -7408, Bangladesh

Md Abul Hossain
Department of Fisheries and Marine Science, Noakhali Science and Technology University, Noakhali-3814, Bangladesh

Abstract/ Executive Summary:

The present study was conducted to know the fish markets and marketing practices in Noakhali district for a period of 5 months; November 2014 to March, 2015. Five types of marketing channels were found in this study and most were similar in nature as marketing places were in same town and not far apart. The average cost by a retailer to trade fish was estimated at Tk. 171.6 /day. This cost included rent of trading spot, ice and local transportation.The average income of retailers in three markets was estimated at Tk. 640/day/retailer. It was found that 21% of fish supplied in the markets were carps (Indian and Exotic),17.3% marine fish, 15.7% hilsa,12.7% catfish, 11.3% small fish, 11% Tilapia and pungus, 7% others mix species and 4% prawn. It was reported that availability fish species in three different markets round the year ranged from 55 to 72. However, during the study period, a total of 39 fish species under 24 families were found in three markets. It was found that marine fish comprises average 33% and freshwater fish comprises average 67% in the three markets. The price of fish depends on market structure, species quality, size, weight and season. The price of galda and bagda were varied from 580±10 to 560±8 Tk. /kg, and 370±10 to 350±5 Tk. /kg respectively. The price of catla, tilapia, ilish, Thai pangus and silver carp were varied from 390±10 to 360±8 Tk. /kg, 165±5 to 150±8 Tk. /kg, 900±10 to 860±5 Tk. /kg, 140±10 to 125±5 Tk. /kg, and 160±8 to 155±5 Tk./kg, respectively. In Noakhali, around 50-180 retailers were involved in each market. It was found that the daily supply of fish in Municipal market, Datter hat and Sonapur was about 12-13, 7-8 and 2.5-3ton, respectively. Inadequate infrastructure, transportation, shortage of ice in peak season, hygienic condition and packaging facilities were cited as main constraints. It was found that 80% of the fish retailers have improved their livelihood status through fish trading to a certain degree.

Keywords: Fish species, Fish markets, Marketing, Noakhali district

Location: Noakhali district, Bangladesh

Start Date: 00-11-2014

End Date: 00-03-2015

Program Area: Socio-economic and Policy

Commodity: Fish

Objectives:

The main concern of the present study is to know availability of different fish species in some selected market places in Noakhali district;the supply chain, prices and marketing procedure and to know the socio-economic conditions of retailers and fish traders.

Methodology:

Study area and periods: The study was carried out in three markets, namely Municipal market, Datterhat and Sonapurbazar under Noakhali district. The study was guided for a period of 5 months from November, 2014 to March 2015. Methodology: The study was based on market survey obtaining information through a sample survey among fish traders, fish farmers, operators (middlemen), consumers. In order to study the variety of fishes of the studied area, the research functions were based on fish market visit, capture photograph, interview of spot people, sample collection, and secondary data collection. 2.3 Target groups 2.3.1Fish retailers: All activities of fish retailers are involved in selling goods or services directly to final consumers. The function of retailers is to instigate supplies and exhibit them in forms and at times compatible for consumers. Generally retailers buy fishes through open market.2.3.2IntermediariesIntermediaries are also fish retailers but they do not sell fishes directly to consumers and the intermediaries are fishermen, aratdar, wholesaler/paiker, local agent (dalal) and bepari. 2.4 Sample number: A total of 15 fish retailers and wholesalers were selected for questionnaire interviews in three different markets from Noakhali districts and. It is noted that about 180 retailers are involved in Municipal market, 50 in Datterhat, and 115 in Sonapur market. Among them a total of 15 retailers (5 from each market) were interviewed in different fish markets. 2.5 Data collection method: The data were collected by using questionnaire-based interviews, Participatory Rural Appraisals (PRA) and cross-check interviews with key informants. Cross-check interviews were conducted with key informants such as Upazila Fisheries Officer (UFO), District Fisheries Officers (DFO) and relevant GO and NGO officers and staffs. 2.6 Questionnaire interviews: The questionnaire interviews were carried at the market place during trading time. For questionnaire survey, fish retailers and wholesalers were selected through simple random sampling method. Fish retailers attend in interview together with their fish selling actions result there was a chance to inspect the marketing functions. The questionnaire was normal and focusing only marketing information. 2.7 Data processing and analysis: The collected data were anatomized and summarized cautiously before the actual tabulation. Data from different relevant sources were coded and recorded into a database system with the help of Microsoft Excel 10 software.

Source of Information: Journal of Entomology and Zoology Studies 2018;6(4):1332-1344

Article Link (Online Journal):

Funding Source:

1.

Budget:

Total Budget (Tk.) :

Achievement/Findings:

Fish marketing plays an important role in the economy of Bangladesh, contributing to increased food production, diversification of the economy, increased employment opportunities, and maintained rural communities. All the species were not readily available in the markets of Noakhali district. In marketing terms, there were a number of middlemen involved. The middlemen usually buy the fish from the fishermen but do not seem to have formal agreements with particular producers. In contrast, hygienic condition of studied market is so poor and with regard to hygiene and fish quality aspects, the present facilities could be considerably improved. Markets in Noakhali district often lack basic infrastructure such as clean water supply, adequate drainage system, flooring etc. as well as availability of good quality of ice on the premises will facilitate the enhancement of appropriate fish handling. A positive policy at government level should be considered for sustainable natural fish marketing systems. This situation has created awareness among fishery biologists, ecologists and politicians of the need for better conservation of diversity of valuable fish and the need to protect such fish from being extinction in this country. It is now crucial time to initiate a team approach to research among the scientists of research institutes and universities concerned on the breeding and culture of threatened small indigenous species of fish to ensure their conservation and exoneration.

Knowledge Management: Journal