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Use of Printed Materials Related to Farm Information by the Students of Khulna University

B. Sarker
Student
Agrotechnology Discipline, Khulna University, Khulna

M.B. Ahmed
Professor
Agrotechnology Discipline, Khulna University, Khulna

M.M. Islam
Lecturer
Agrotechnology Discipline, Khulna University, Khulna.

M.S. Maskawat
Student
Agrotechnology Discipline, Khulna University, Khulna

M.R. Islam
Professor
Agrotechnology Discipline, Khulna University, Khulna

H.A. Rashid
Student
Agrotechnology Discipline, Khulna University, Khulna

Abstract/ Executive Summary:

The main purpose of the study was to ascertain the use of printed materials related to farm information by the students of Agrotechnology Discipline of Khulna University. A number of 25 printed materials were included to ascertain their use. Data were collected from randomly selected 57 students of different batches of Agrotechnology Discipline, Khulna University, Khulna. Data were collected from the respondents through personal interview by the researcher herself using an interview schedule during 18 September to 30 October 2008. Majority of the respondents had low use of or exposure to printed materials relating to farm information. The students were highly exposed to farm information published in Prothom Alo followed by bulletin, leaflet and poster. None of the ten selected characteristics of the students showed any significant relationship with their use of printed materials. The major problems or causes for non use or low use of printed materials were 'sometimes lack of latest information' and 'some information are confusing' followed by 'printed materials are not timely available'; 'sometimes the information are not correct; information are not easy to understand in some cases' and so on.

Keywords: Printed materials, Farm information.

Location: Agrotechnology Discipline, Khulna University, Khulna

Start Date: 18-09-2008

End Date: 30-10-2008

Program Area: Knowledge Management

Commodity: Knowledge, Information

Objectives:

The specific objectives of the study were as follows: 1. To analyze the selected characteristics of the respondents. 2. To identify and determine the extent of the use of printed materials by the respondents (students of Agrotechnology Discipline of Khulna University) in receiving farm information. 3. To explore the relationship between extent of the use of printed materials by the students of Agrotechnology Discipline of Khulna University in receiving agricultural information and their selected characteristics.. 4. To identify the problems or causes behind non-use or low use of printed materials for getting farm information.

Methodology:

Locale of the study, methods and time of data collection: Data were collected from 57 students out of 148 students of Agrotechnology Discipline of Khulna University. The students were selected following proportionate random sampling method. Data were collected through face to face interview using an interview schedule during 18 September- 30 October 2008 by the researcher herself.

Selection of variables: In the present study independent variables includes age, family size, education, cosmopoliteness, Participation in extra curricular activities related organizations, Participation in agricultural activities and agricultural knowledge. The dependent variable includes the extent of use of printed materials related to farm information.

Measurement of the extent of use of printed materials: The extent of the use of printed materials by the respondents for exposing to agricultural information was the dependent variable of the study. A number of 25 printed materials were selected in this investigation. The extent of the use of printed materials by the respondents was measured on the basis of opinion provided by them according to their extent of utilization of 25 printed materials. The extent of utilization of each of the 25 printed materials was first ascertained by computing their utilization score. The utilization scores of a respondent for the 25 printed materials were added together to ascertain his/her score for use of printed materials in receiving agricultural information. The following scale was used for computing the score for use of printed materials.

The score of the respondents could range from 0 to 75. Where, 0 indicate no use of printed materials and 75 indicate regular use of printed materials for getting agricultural information. The intensity of use of printed materials was determined based on printed material use index. The printed material use index (PMUI) was determined by the following formula: PMUI= Nrax3 + Nsax2 + Maxi + Naax0 Where, Nre = Number of respondents used particular printed material regularly = Number of respondents used particular printed material sometimes Nra = Number of respondents used particular printed material rarely Nna = Number of respondents not at all used particular printed material.

The printed material use index (PMUI) score of the respondents might ranged from 0-171 where '0" indicates no use and '171' indicate high extent of use of particular printed material under study.

Data processing and analysis: Range, mean, standard deviation, rank order and percentage distribution were used to describe both the dependent and independent variables. For determining the relationship between the selected characteristics of the respondents and their extent use of printed materials, Person's Product Moment Coefficient Correlation (r) was used.

Source of Information: South Asian 1. Agric. 2009. 4 (1&2): 72-75 ISSN 1991-0037

Article Link (Online Journal):

Funding Source:

Budget:

Total Budget (Tk.) :

Achievement/Findings:

The students were highly exposed to farm information published in Prothom Alo followed by bulletin, leaflet and poster. None of the ten selected characteristics of the students showed any significant relationship with their use of printed materials. The major problems or causes for non use or low use of printed materials were 'sometimes lack of latest information' and 'some information are confusing' followed by 'printed materials are not timely available'; 'sometimes the information are not correct '; 'information are not easy to understand in some cases' and so on.

Knowledge Management: Journal